Why Companies are Ditching Marketing Agencies for Consultants

Why Companies are Ditching Marketing Agencies for Consultants

If there’s anything we can say about the end of the 2010s, it’s that change happens fast. From ride sharing services to coworking spaces to blockchain technology, we’ve seen innovative disruptors sweep the carpet out from traditional business models left and right. And now? Companies are ditching marketing agencies for consultants and in-house marketing teams. Data has become an extremely valuable commodity to businesses and they want full access to it… something that can get lost when working with large-scale marketing agencies.

Action, Not Resolution: The 2 Biggest Reasons People Stumble On Their Goals and How to Overcome Them

Action, Not Resolution: The 2 Biggest Reasons People Stumble On Their Goals and How to Overcome Them

I think we all know how typical it is for New Year’s resolutions to fail. Why is that? People get so excited about new habits, then the train just derails. As someone who has been pretty dedicated to self-improvement, achieved a lot of her goals, but also failed plenty of times along the way, I feel I can answer the above question pretty well. It boils down to self-awareness, honesty, and ACTION. I’ve identified the 2 biggest reasons why people stumble on their goals and how to overcome them.

Worksheet: Intention Setting for the New Year (Like a Boss)

Worksheet: Intention Setting for the New Year (Like a Boss)

As much as we all like to make fun of the cliche resolutions and temporarily packed gyms every January, there’s really no denying the fresh energy of a new year. It’s a fantastic time to take catalog of and process everything you’ve grown through over the past 12 months.

What improvements would you like to see in yourself during the new year?

To help you (and mostly to help myself), here is a year-in-review guide you can follow to sort out what you’ve experienced and set goals for the new year.

The Power of Data and the Roadblocks to Change in Healthcare

The Power of Data and the Roadblocks to Change in Healthcare

Despite the benefits of game-changers like cloud technology and a spectrum of headache-reducing SAAS applications, the health ecosystem has been adopting new technology at a much slower pace than most industries due to obvious concerns about cybersecurity, compliance regulations, and, of course, the always-important weight of cost-to-outcome ratio. High-stake matters indeed...

My 11 Favorite Resources That Make Business Easier

My 11 Favorite Resources That Make Business Easier

As entrepreneurs, we have to wear a million hats so we're always looking for tools to make things easier on ourselves and for good knowledge sources to stay ahead of the curve. If we aren't up on the latest industry trends, if we're failing to continually improve our work processes, and if we're refusing to adopt technologies/tools to speed up our workflow - we'll get demolished by our competitors who do choose to grow and adapt. If you are here taking the time to read this blog in the first place, I doubt you are one of those people who refuses to learn and grow. So here are 11 of my favorite knowledge resources and tools to stay up to date and up to speed: